The ROI of marketing to your existing customers
Marketers have known a fact for decades: consumer loyalty is among any brand’s most valuable assets. The reason behind this.
Sales & marketing 2 – Seeing the big picture
In any company, a marketing manager will have a bird’s eye view of all marketing activities and their impact on.
Sales & Marketing 1 – Intro
Marketing has always had one goal: driving sales. But with the rise of digital it’s been easier to spend money.