Ecommerce 1 – Why you should invest in an ecommerce platform
No matter who your customers are, they expect to interact with your brand online. Today more than ever, they also expect to buy your products from their phone or their laptop.
That means it’s time for you to get into ecommerce.
Opening an online store is pretty simple: you build a platform, fill it with products, and start selling. One of the major points of difference with a physical store is that instead of the salesforce on the ground, we use a variety of digital tools that help us automate, scale, and personalize the interaction with the customers.
An ecommerce store will help you raise your sales volume, tailor your marketing to your online customers, and open a world of digital marketing opportunities.
So if you’re wondering whether you should start an ecommerce or not, stop wondering and start planning because it will soon not be a matter of if but a matter of when.
Next Video: Ecommerce 2 – The ecommerce checklist